How to become a strategic thinker
What you'll learn
This course will help you become a strategic thinker.
From understanding where strategies come from, how to craft a winning strategy
And help you discover new ways of defining where to play and how to win
Via relevant examples and case studies in an engaging way.
Requirements
No prerequisites required. You will learn everything you need regarding Strategic Thinking.
Description
This comprehensive course is your passport to becoming a strategic thinker, equipped with the tools and insights needed to navigate the complexities of the modern business landscape. Delve into the origins of strategies and uncover the secrets behind crafting winning strategies that drive success. With a focus on innovation, you'll explore fresh approaches to defining your competitive landscape and charting a course to victory.Immerse yourself in a world of relevant examples and captivating case studies that bring theory to life and demonstrate the real-world impact of strategic thinking. From dissecting industry giants' success stories to analyzing innovative startups' strategies, you'll gain invaluable insights that will shape your approach to strategic decision-making.But this course isn't just about theory—it's about action. Through hands-on exercises and practical applications, you'll learn how to translate your newfound knowledge into tangible results. Whether you're a seasoned marketer or just starting out, this course will empower you to take your strategic thinking skills to the next level and make a meaningful impact in your organization.Join the ranks of Brand Managers and industry leaders who have already benefited from this course, and start planning your next move towards marketing leadership. With 90% of Brand Managers finding the course valuable for their roles, you can trust that you're investing in a program that delivers tangible results.
Overview
Section 1: Introduction To Strategic Thinking
Lecture 1 Introduction To Strategic Thinking
Lecture 2 Learning Recap: Introduction To Strategic Thinking
Lecture 3 Defining Objectives Using the S.M.A.R.T. Approach
Lecture 4 Learning Recap: Defining Objectives Using the S.M.A.R.T. Approach
Lecture 5 Understanding the Difference Between Strategies and Tactics
Lecture 6 Learning Recap: Understanding the Difference Between Strategies and Tactics
Section 2: Crafting Your Marketing Strategy
Lecture 7 Importance of Conducting a SWOT Analysis for Your Brand
Lecture 8 Learning Recap: Importance of Conducting a SWOT Analysis for Your Brand
Lecture 9 Defining a Marketing Strategy
Lecture 10 Learning Recap: Defining a Market Strategy
Lecture 11 How Strategies Can Help Us Gain a Competitive Advantage
Lecture 12 Learning Recap: How Strategies Can Help Us Gain a Competitive Advantage
Lecture 13 What to Consider When Crafting a Marketing Strategy
Lecture 14 Learning Recap
Lecture 15 Building a Sound Marketing Strategy with a Game-Plan to Win
Lecture 16 Learning Recap: Building a Sound Marketing Strategy with a Game-Plan to Win
Section 3: Knowledge Check
Section 4: Closing of Course
Lecture 17 Closing of Strategic Thinking Course
Lecture 18 Learning Recap: Closing of Strategic Thinking Course
Marketing Professionals looking to broaden their knowledge in their field.
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